Klares Scent

> Lifestyle and e-commerce catalogue photography for Klares Scent, a premium home fragrance label in Singapore — natural-light brand imagery for the website and marketing assets, and clean studio catalogue shots across 14–15 SKUs for Shopee. Two disciplines, one consistent brand identity running through both.

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The Brand

Klares is a Singapore home fragrance brand built around a simple belief — that the right scent can transform a space, evoke a memory, and bring a sense of luxury into everyday life. Their reed diffusers and home fragrance products draw inspiration from the ambience of premium hotels, bringing that sensory experience into the home. The brand operates primarily through Shopee and Lazada, where strong product visuals are a direct driver of conversion.

Visit their store at: shopee.sg/klares.com and klares-scent.com.

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The Brief

Two distinct deliverables across an ongoing engagement. Lifestyle photography for the brand's website, banners, and marketing assets — images that communicate the premium, tranquil quality of the products in context. And e-commerce catalogue photography against clean white backgrounds for Shopee listings, where clarity, consistency, and accuracy are the priority.

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The Approach

The lifestyle shots lean on natural light and deliberate composition, with heavy post-production to achieve the warm, premium aesthetic the brand communicates. Props, surfaces, and environments were styled to complement the product without overwhelming it — the bottle always the hero, the surroundings supporting the mood.

The e-commerce catalogue work required a different discipline entirely — studio strobe lighting, consistent angles, clean white backgrounds, and precise colour accuracy across 14-15 SKUs so every listing reads as part of a coherent visual family on the shelf.

Two approaches, one consistent brand identity running through both.

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Deliverables

Approximately 30 e-commerce product images across the full SKU range, and 55+ lifestyle photographs for use across the website, banners, and marketing materials.

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"Working with Jun at Kickstack was a great experience from start to finish. He understood our brand vision and created visuals that truly elevated our website, thumbnails, and product photography — clean, modern, and professional. The work strengthened our brand image and gave our store a more polished, trustworthy feel. Since updating the visuals, we've noticed a positive impact on customer engagement and sales."

– Pei Zhen,
Founder, Klares

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> Ongoing engagement. Photography scope expanded as the brand's product catalogue grew.

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